Supply Chain Management in Meat Industry - 2152 Words

The Burning Issue Meat is a major foodstuff in most western counties. Customers want they could purchase safe and fresh meat and this demand carries quite hard requirements to the meat supply chain management. In June, 2008, Australian supermarket giant Woolworth, has been exposed that provide contaminated lambs to their customers (www.recalls.gov.au). Woolworths now has a shopping centre in almost every metropolitan and regional centre of Australia and offer food to millions of customers nationwide. This event may cause a large-range negative influence to public health and have a huge damage to this company brand reputation. Therefore, how to improve the meat supply chain management to satisfy consumer expectation and prevent†¦show more content†¦The long-term success of corporations relies on the quality of customer-supplier relationship established (Aghazadeh, 2004, p.264). According to Hughes and Merton (1996, p. 5), partnership practices can assist companies improve margin through â€Å"squeezing† cost out supply chain in a mature, slow growth overall market for food products. It has been suggested that for building successful partnership, companies should adopt the following guidelines: Master internal collaboration before trying to work with external partners; Define the appropriate degree of collaboration for each partner segment; Be sure that each party has a stake in the outcome of collaboration; Be prepared to share information which is considered proprietary; Set clear expectations for each party; Use technology to support collaborative relationships (Cohen Roussel, 2005 pp.148-149). At last but not least, it may be stated that ethical issue should be an important consideration within inventory, purchasing and other supply chain management practices. Through ethically supply chain management, firms could carry benefits to all stakeholders and gain advanced company reputations, hence obtain more competitive advantage. In order to have ethical reasoning embedded in the food policy, policy makers must be able to understand and evaluate moral arguments, consider that perceived risk may be based on value and well asShow MoreRelatedBusinbess Driven Technology1031 Words   |  5 PagesGOT MILK? IT’S GOOD FOR YOU UNLESS IT’S CONTAMINATED CASE STUDY/RESEARCH. Question 1: Explain why the supply chain can dramatically impact a companys base performance ANS: Supply chain management involves the management of information flows between and among stages in a supply chain to maximize total supply chain effectiveness and profitability. The dozens of steps are required to achieve and carry out each of the above components. SCM software can enable an organization to generate efficienciesRead MoreFood And Beverage Industry : Supply Chain Management1123 Words   |  5 PagesINTRODUCTION: - Food and beverage industry today has become one of the most competitive industries in the world. Recognizing that supply chain management is a core strategy and achieving world class performance in this strategy by developing and managing supply chains that provide flexibility, response time and delivery performance that exceed the competition is a key to survival in the food and beverage industry. The largest production sectors of food industry are brewing, milling, baking, confectioneryRead MoreStrategic Pl The Canadian Chicken Industry1006 Words   |  5 PagesLike all other industries, strategic plans are essential in order to succeed. Without a strategic production, marketing, and financial plan companies and industries will not efficiently function and many problems are sure to arise. 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Primary activities consist of supply chain management, operations, distribution, sales and marketing, and service, as seen in figure 4.1,Read MoreMcDonalds Supply Chain Management1142 Words   |  5 PagesMcDonald’s Supply Chain Supply chain management, or SCM, is concerned with managing the inputs of goods or services for final users from acquiring the raw materials through the end of the product’s useful life. The inputs of goods or services include a wide variety of activities not only in a single department in a company but also from different departments and outside the company; they are cross-functional activities that contain increasingly complex networks supply chains in the businessRead MoreSara Lee Case Study Essay871 Words   |  4 Pagesbusiness. For over 40 years the company had acquired a series of related and unrelated business. Over this course of time, management struggled to manage the company’s broadly diversified and geographically scattered operations. 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